Video Content for Meta Reels, TikTok, and YouTube Shorts
I conceptualized, captured, and edited social-first video and photography content for paid and organic platforms including Instagram, Facebook, Pinterest, TikTok, LinkedIn, and Youtube. Content was tailored to each platform’s specifications and included in-store, studio, and on location shoots. Many of these videos were made in support of CPG brands like Hershey’s, General Mills, Kemps, Nestle, and more.
More video content made during MSP-C’s contract with Cub can be found HERE.
Social Influencer Partnership Videos
I founded and managed social influencer partnership program to raise awareness and build community around key brand campaigns, which contributed to a 30% increase in related sales.